Supply Chain Management on Demand
Written by supply chain researchers, consultants, and practitioners, this book explains the newly emerging techniques and practices for highly efficient supply chain management, made possible by the rapid progress in information and communication technologies.For the most part, these decisions are made using manual techniques, and the quality of the decisions is largely based ... The Bass diffusion model (Bass 1969) is a well-known model for describing how consumers make purchasing decisions .
| Title | : | Supply Chain Management on Demand |
| Author | : | Chae An, Hansjörg Fromm |
| Publisher | : | Springer Science & Business Media - 2005-04-25 |
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